Force Multiplier.
Nestor, your strategic AI partner for Owners and CEOs.

You run the company. This gives you leverage: think a decision through before you make it, find the blind spot you can't see from inside, and turn what's in your head into systems your team can run. Built on the playbooks John Hawkins used across 300+ companies in 25 years of operating.

From $497/month. First 7 days free.

Not sure yet? Take the free 5-minute Blind Spot Diagnostic

John Hawkins

A 90-second welcome from John

25 years of operating experience inside organizations like

IBM
Cognos
Northrop Grumman
Abbott
Amgen
Anthem Blue Cross Blue Shield
Quest Diagnostics
Stryker
CardWorks
Dataline Systems

... and 300+ more, across $2B+ in aggregate revenue generated.

Try it free for 7 days.

No charge until day 8. Cancel anytime.

Owner/CEO

Nestor, your strategic AI partner, for the owner or CEO

$497/month
  • 24/7 access to Nestor, your strategic AI partner, operational coaching and decision support
  • 11 Leadership Frameworks with PDF guides
  • 19 Operational Playbooks with PDF guides
  • Ops & Leadership Assessment, scored across all 12 domains of your business
  • AI-ROI assessment that shows what AI is actually worth in your business, in dollars
  • Force Multiplier Roadmap: a 90-day plan built from your real numbers, ordered by what pays off first
  • Work your roadmap with Nestor, which knows your plan and helps you execute and track progress against it
  • Unlimited conversations
Start 7-day free trial

Leadership Team

Nestor, your strategic AI partner, for you and your leadership team

$997/month
  • Everything in Owner/CEO
  • Up to 5 leaders, each with their own Nestor and Ops & Leadership Assessment
  • See where your leadership team aligns and where it splits, side by side
  • Team progress dashboard to track how you improve over time
Start 7-day free trial

Prefer a walkthrough first? Book a 45-minute demo

What's Inside

Everything, in both plans.

The only difference is how many seats your leadership team needs.

Nestor, your strategic AI partner, on call
Talk a decision through before you make it, get a second read on a hire, find the blind spot you can't see from inside. It knows your business and it is there whenever you are.
11 Leadership Frameworks and 19 Operational Playbooks
The same playbooks John Hawkins used across 300+ companies in 25 years of operating, with a downloadable guide for each.
The Ops & Leadership Assessment
A scored read on every part of your leadership and operations, plus a 90-day roadmap built from your results. Re-run it to see what moved.
AI-ROI Assessment
A grounded read on where AI can actually move the needle in your business, and what it is worth, based on your numbers.
How you lead

11 Leadership Frameworks

  • How you spend your time, decide, and hold the role
  • Scorecards and a weekly rhythm so work gets done without you chasing it
  • Pushing decisions down so the business stops routing through you
  • Building a leadership team that carries the load
How the business runs

19 Operational Playbooks

  • Strategy, numbers you can see, market position, sales that don't depend on you
  • Decision rights, accountability, hiring, and process written down so it holds
  • One clean source of data with AI put to work on top of it
  • Cash flow, org structure, value, customers, people, and vendors
John Hawkins working with a leadership team at the whiteboard

25 years in the operator's chair, built into the platform.

Not a course or a stack of PDFs. The same way of operating John Hawkins used as CIO, Chief Strategy Officer, VP Sales, and SVP Client Success across 300+ companies, on call for your leadership team at any hour.

+$11M operating income in 18 monthsLINE-X Automotive Accessories division.
NPS from -86 to +7 in 12 monthsA client-success organization at a separate company.
Sold the company, every employee keptDataline Systems, through a father-to-son succession.
Want John in the numbers first?

Start with a call. The Platinum Health Check comes with your first month included and 20% off for life.

What leaders say after working with John

"At a time when I had reached my limits as a leader, John helped me grow from VP to COO and ultimately to CEO. He was instrumental in building a stronger leadership team, aligning our culture around growth, and helping us make tough decisions about who should be part of our future."

Darren York
Former CEO, Dataline Systems
Leadership transition. Successful sale. 100% employee retention.

"He brings clarity, sound judgment, and a strong people-first mindset to every situation, with a unique ability to quickly assess challenges and drive meaningful results. I highly recommend John for executive coaching or fractional executive roles."

Donna Stein
Vice President, Client Success Team, CardWorks
Direct endorsement for fractional executive roles from a senior CardWorks leader.

"It is his ability to translate somewhat abstract data points into something actionable that moves people and teams in a positive direction. If you don't want to have someone challenge you or your team don't contact John. If instead you want to build your team and move to the next level he is your guy."

Paul DeSmet
President, Technical Micronics Control, Inc.
Translating abstract data into action that moves teams forward.

Questions

Is there a free trial?

Yes. Both plans start with 7 days free. Your card is not charged until day 8. Cancel before then and you pay nothing.

What's the difference between the two plans?

Both include everything. The $497 plan is one seat for you. The $997 plan adds up to 4 more seats so your leadership team works inside the same frameworks, guidance, and tools.

Can I switch or cancel?

Yes. Move up or down anytime; the change starts at your next billing cycle. Cancel whenever you want and keep access through the period you've paid for.

Is my data secure?

Yes. Encrypted in transit and at rest on providers that maintain SOC 2 Type II compliance, and your Nestor conversations are private to you. Company admins see usage counts, never the content of your chats.

What if I need John in the room, not just the platform?

Then the next step is a call. From there it's the Platinum Health Check, a fixed-scope Blind Spot Sprint, or a Fractional COO engagement when it fits.

Try it free for 7 days.

No charge until day 8. Cancel anytime.

Owner/CEO

Nestor, your strategic AI partner, for the owner or CEO

$497/month
  • 24/7 access to Nestor, your strategic AI partner, operational coaching and decision support
  • 11 Leadership Frameworks with PDF guides
  • 19 Operational Playbooks with PDF guides
  • Ops & Leadership Assessment, scored across all 12 domains of your business
  • AI-ROI assessment that shows what AI is actually worth in your business, in dollars
  • Force Multiplier Roadmap: a 90-day plan built from your real numbers, ordered by what pays off first
  • Work your roadmap with Nestor, which knows your plan and helps you execute and track progress against it
  • Unlimited conversations
Start 7-day free trial

Leadership Team

Nestor, your strategic AI partner, for you and your leadership team

$997/month
  • Everything in Owner/CEO
  • Up to 5 leaders, each with their own Nestor and Ops & Leadership Assessment
  • See where your leadership team aligns and where it splits, side by side
  • Team progress dashboard to track how you improve over time
Start 7-day free trial

Prefer a walkthrough first? Book a 45-minute demo

Your judgment got the business this far. Force Multiplier gives you the leverage to take it further.